DSC

Unifying Marketing Data Across Disparate Platforms

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The Challenge

A data-driven organization managed performance data across numerous advertising and lead-generation platforms, each with inconsistent schemas and ingestion constraints.

Key Pain Points

Business Goal

Tech Stack

What We Did

Approach

Designed ingestion pipelines combining standard connectors and custom integrations, modeled and consolidated data into a unified warehouse, and standardized KPIs for reporting.

Outcomes

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